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Monday, March 27 • 1:00pm - 1:45pm
2023 Cocktail Trends to Boost Bar Sales and Grow Your Market

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Explore the latest trends in cocktails from traditional to the no/low alcohol industry. Gain insight into what guests are drinking, how the industry is evolving and most importantly what it means to your bottom line.

avatar for David Crooch

David Crooch

Ritual Beverage Company, CEO/Founder
avatar for Shannon Mustipher

Shannon Mustipher

Spirits Educator and Consultant, Barspoke
Shannon Mustipher is a cocktail consultant, spirits educator, and the author of Tiki: Modern Tropical Cocktails (Rizzoli/Universe).  After launching a Caribbean rum focused bar at Glady’s Caribbean in 2014, she went on to found  Women Who Tiki, a tropical cocktail-centric pop up that gathers a team of women bartenders to share their talents and collaborate on creating a one night only experience.  Shannon's writing, cocktail recipes, and opinions have been featured in a number of publications, including Imbibe, Punch.com... Read More →
avatar for Derek Brown

Derek Brown

Founder, Positive Damage, Inc.
Derek Brown is an author, NASM-certified wellness coach, and founder of Positive Damage, Inc. Previously, Brown owned Spirited Awards 2017 “Best American Cocktail Bar” Columbia Room in Washington, D.C., and was one of the nation’s top bartenders.Brown published his first book... Read More →

Monday March 27, 2023 1:00pm - 1:45pm PDT
  Conference Session