Bar & Restaurant Expo 2023

In an increasingly tight economy, growing and engaging your customer base is critically important. In this session, participants will look at 3 different elements of bar entertainment models: pop up bars, special events, and booking talent, and gain a greater understanding on how each can boost revenues, improve profitability, and generating excitement and word-of-mouth buzz for your business. What are the unexpected elements to be considered when identifying and marketing to new customer profiles? What is the best model for your existing clientele, to create a fantastic guest experience and differentiate you from your competitors at a time when it takes more to get people out of the house, and through the door?